- Efficiency. Every minute counts in a busy day. Why spend your time influencing one person when you could spend the same amount of time influencing 10 or 50 or more?
- Complexity. The bewildering array of variables to consider. Yes, this is an opportunity to push back from your cosy life and enter a new, stimulating world.
- Visibility. Scary but true, influencing groups means you have to get out there and perform on stage, or at least in front of a large group of people. Getting noticed is important to career prospects.
- Difficulty. Be under no illusion, this is challenging work. This means that fewer people attempt to do it and even fewer succeed. Those who do quickly rise to the top.
- Power. The more competent you become at influencing groups, the more powerful you will become. Power positively used can do a huge amount of good in the world and it can make your world pretty comfortable too!
Raising Your Game — Influencing Groups
Most people we meet tend to be focusing on influencing individuals — the stakeholder matters most. That is great, however it’s only a start. Once you have begun to make good progress individually, you can start to turn more of your attention towards groups. There are a number of reasons why this presents a great opportunity to raise your game.