Influencing Goals are a critical element of the overall stakeholder influence process that I advocate here. Many people when they begin to focus on their influence will stay too long having a vague aim about what they want to influence. This is okay, … [Continue reading]
Deepening Influence Goal Specification
A final piece of thinking in this step is how you will know you have achieved the desired influence. For many of the example Influencing Goals I gave earlier, it is clear from the wording that the board either signed off the proposal or they didn’t. … [Continue reading]
Example Influencing Goals
Here are some examples of Influencing Goals my clients have chosen to focus their stakeholder … [Continue reading]
Exercise: Finalising Your Influencing Goal
Start by making a list of the key challenges that you need or want to influence within your work or perhaps with your business partners. Likely candidates for this list include... Projects you are responsible for either delivering or … [Continue reading]
Exercise: Pressure Testing Your Goal
The more clarity you have about your goal, the more progress you will make. This exercise will help you to really refine your thinking about the goal you are choosing to focus the Stakeholder Influence Process. If you have a friend helping you, … [Continue reading]
Choosing the Right Influencing Goal
Influencing Goals which tend to work best in this process are the ones that… Are a top priority for you in your work. Require many people to think, feel or act differently. Need to overcome tough opposition from others. Require a plan … [Continue reading]
Focus Influencing Goals on Influence
It may seem a little odd as a title, but it is vital that you make sure the goal you are going to use as a focus for the Stakeholder Influence Process is about influence rather than things happening, or milestones. You are no doubt very accustomed … [Continue reading]
Exploring Influencing Goals
Unless you know exactly what you are shooting for, you will lose ground, miss opportunities and struggle to get buy-in. If you are clear, you’ll move much faster, save time and get even better results. You need to get focused not only on your end … [Continue reading]
Exercise: Increasing Your Motivation to Influence
The main principle here is that you need to find a way to keep going – or perhaps many ways to keep going. If you’ve got this far in the book, you’re already demonstrating motivation; but where will this energy and enthusiasm be in a couple of … [Continue reading]
How to Review Your Stakeholder Management Strategy
The Stakeholder Influence Process is not a one-off event. It should be reviewed and refreshed regularly until you have achieved your goal, or the goal is no longer critical for your valuable time and attention. There are two main ways to do a … [Continue reading]
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