Having a list of stakeholders is a good start; but to get a sense of the priorities, you need to understand their position relative to your Influencing Goal and to each other. That way you can begin to see the bigger picture and develop a clear strategy to accelerate...
In this guide, I will focus on helping you to increase your ability to quickly identify the stakeholders who are critical to your success. It is all too easy to focus time and effort on the wrong ones and lose ground in your influence. This aspect should never be...
If you have a very big goal on your hands which could affect a very large number of people, you should probably start off identifying the stakeholders by groups rather than individuals. The reason for this is that you will find it very difficult to find the best...
The final part of this step is to consider how much impact each person could have — how much could they help or hinder your progress? In many ways, this is a combination of the benefit (or loss) that they are aware of which could be heading their way and the amount of...
One of the important aspects of this is to make sure that you focus on the most important people. These are likely to be those who have the most power and/or have the most interest in your success or failure. You should also make sure you include people you don’t know...
To stimulate your stakeholder identification process, here are a few different categories where powerful people could be hiding, waiting for you to engage with them! Customers/Users Perhaps a little obvious, but think carefully about this. Who is going to be using the...